Outside view of VIDA Building

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Apartment decorated in Brutalist style. Photo credit Foter

Organic Brutalism Décor? It’s Really a Thing.

August 2022   You’re probably familiar with minimalist décor and if you like the clean, uncluttered feel of it, you…

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Plants on a balcony

Balcony Gardening

  July 2022   Many of VIDA’s apartments and townhomes include balconies. These not only give our residents a convenient…

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Aerial image of VIDA building A along Adventure Place. Image credit: Nue Chanthavongsay

Your VIDA Concierge is Here to Help

July 2022   Life at VIDA incudes some great amenities… two fitness centers, a community room, a rooftop deck, off-street…

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Small white dog. Image credit: Pixabay

You Just Might Be a Dog Person, If…

June 2022   If you love seeing people walking their dogs around VIDA and go out of your way to…

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Woman taking a shower. Image credit: Karolina Grabowska

How to Clean Your Shower & Keep it Shining

June 2022   Of course you clean your shower. But you probably don’t enjoy it, and probably put it off…

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Stacy arranging flowers at Stacy K Floral

Put Some Fresh Flowers in Your Life

May 2022   If someone has ever sent you fresh flowers, or even if you bought them for yourself, you…

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Vintage oscillating fan. Image credit: Yechan Park

Keeping Cool, Even With the AC Off

May 2022   You may have heard that this summer is predicted to be an unusually hot one in Rochester….

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Mother and daughter sitting on the floor folding socks. Image credit: Ron Lach

Why Socks go Missing in the Laundry

April 2022   One nice amenity of our apartments and townhomes is that each comes with an in-unit washer and…

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The boardwalk at Turning Point Park

Take a Hike at Turning Point Park

  April 2022   One of the most beautiful hikes you can take in the City of Rochester is in…

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A group of people whitewater rafting on a river. Image credit: Hilmi Işılak

Rafting at Letchworth

March 2022   Unless you’re a paddler, you may not know that one of the best rafting spots in Western…

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