Outside view of VIDA Building

Development Progress

We’re hard at work at the Neighborhood of Play, building an exciting mix of apartments, townhomes, and retail space. Check back regularly for the latest construction photos, to see how things are progressing…and to picture yourself in this welcoming community where laughter is abundant.

February 2022

It's always exiting to see this sign on a door - like on this townhome in Building A.

The community room in Building A — The Community Room in Building A is really coming together. It includes a kitchenette, which makes it great for resident events.

The community room in Building A with a view of Martin Luther King Jr. Memorial Park. — The Community Room in Building A is in a nice corner spot that provides a view of Martin Luther King Jr. Memorial Park.

Kitchen in a two-bedroom apartment 2D — This kitchen in a two-bedroom apartment (Unit 2D) in Building A is just awaiting its refrigerator and it will be good to go!

One-bedroom apartment with balcony in Building A. — The flooring is installed and trim work is complete in this one-bedroom apartment with balcony in Building A.

Security and intercom panels in apartment — Each unit in VIDA includes one of these high-tech security and intercom panels.

Stackable Whirlpool washer and dryer — The stackable Whirlpool washer and dryer are installed in this Building A unit. Every apartment and townhome at VIDA includes them.

A view looking down at the patio between Buildings A & B. — A view looking down at the patio between Buildings A & B. There's still a bit of snow, but just imaging sitting out there in summer.

Hallway of Building A — The carpet is installed in this hallway of Building A

The entrance to the indoor parking of Building A — The entrance to the indoor parking of Building A - with The Strong National Museum of Play in the background.

Kitchen in townhome T1A in Building A — Appliances are being installed in the kitchen of this one-bedroom townhome (Unit T1A) in Building A

The exterior of Buildings A and B along Adventure Way — The exterior of Buildings A and B along Adventure Place

The view from a second floor balcony of Building A

A view looking down Adventure Place towards South Union. — A view looking down Adventure Place towards South Union. Construction of the new hotel is on the right.

January 2022

Workers load supplies using skyjack at Building B — Work continues on the townhomes in Building B, directly across the street from the Strong National Museum of Play

Street signs for Adventure Place and Savannah Street — The sign says it all... Adventure Place is officially a street!

Construction on Nerdvana in Building C — Nerdvana's new location in Building C is progressing

Exterior of the Leasing Office in Building B — Hurray! Our name is on the entrance to the leasing office in Building B

An aerial view of workers installing lighting on the exterior of Building A

The view from a third floor balcony in Building A showing the progress on the Strong National Museum of Play's expansion. — The view from a third floor balcony in Building A shows the progress on the Strong National Museum of Play's expansion.

A rolling kitchen in apartment 1C — A rolling kitchen island is being placed in this one-bedroom apartment (unit 1C) in Building A

Kitchen of apartment 1C in Building A. — The kitchen is complete in this one-bedroom apartment (unit 1C) in Building A.

Appliances being installed in apartment 2D — Things are coming together with the kitchen in this two-bedroom apartment (unit 2D) in Building A.

Appliances being installed in apartment 1C) — Appliances are being installed in this one-bedroom apartment (unit 1C) in Building A.

Kitchen islands in a hallway of Building A prior to installation — It's a parade of rolling kitchen islands making their way through Building A.

Workers installing exterior panels on Building A. — Workers are installing exterior panels on Building A.

December 2021

Mailboxes on the first floor of Building A

A worker installs plumbing in studio apartment C — A worker installs plumbing in a studio apartment (Unit C) of Building A

Construction of the patio between Buildings A & B — A view of what will be the patio between Buildings A & B

Installation of windows in apartment 1C — A view of what will be the patio between Buildings A & B

Installation of flooring in apartment C — This studio apartment (Unit C) on the third floor of Building A overlooks the Strong National Museum of Play

A skyward look from the patio between Buildings A & B

The corner of Building A closest to Martin Luther King Jr. Memorial Park. — The corner of Building A closest to Martin Luther King Jr. Memorial Park. The first floor space (with VIDA banners) will become a community room.

Decorative fencing along the outside of Building B

A view down Adventure Place and Buildings A & B.

The exterior of Building C which will be home to Nerdvana.

Workers completing the facade of Building C

November 2021

Construction of bathroom in apartment 2D — Work on this bathroom in Building A is nearing completion (Unit 2D)

A view from a 2nd floor corner apartment 2D — A view from a 2nd floor corner apartment (Unit 2D) in Building A. The wrap-around balcony overlooks the spot where the ROC Holiday Village will be.

The main staircase in Building B — A view looking up at the main staircase in Building B

Installation of mailboxes in the lobby of Building B. — The mailboxes are installed in the lobby of Building B.

Construction of the outdoor patio between buildings A and B. — Work continues on the outdoor patio between buildings A and B.

Hallway in Building B — This hallway in Building B is now carpeted and nearing completion.

Construction of the fitness center in Building B. — Work continues on the second of two fitness centers at VIDA - this one in Building B.

The large common area on the fourth floor of Building B with floor-to-ceiling windows overlooking the Strong National Museum of Play. — This large common area on the fourth floor of Building B has floor-to-ceiling windows overlooking the Strong National Museum of Play.

A view looking north on Adventure Way. The curbs in the foreground are about to be installed.

Exterior work continues on the retail Building C.

The kitchen is being installed in what will be the VIDA leasing office in Building B.

Workers install office enclosures in the new VIDA leasing office in Building B.

Workers use a skyjack to install siding on the corner units in Building A.

Kitchen in apartment 2D — The view from the kitchen of a corner apartment (Unit 2D) in Building A.

October 2021

Workers install the facia along what will be the VIDA leasing office in Building B.

Natural gas meters outside Building B. — An artistic view of the natural gas meters outside Building B.

Drywall work in the leasing office in Building B. — Drywall work is underway in what will be the VIDA leasing office in Building B.

Installation of the floor in the fitness center of Building B. — The floor is being installed in what will be the fitness center in Building B.

Installation of the elevators in Building B — Installation of the elevators in Building B are nearing completion

A view of the construction on the Strong Museum expansion from a Building B balcony — A view (from a Building B balcony) of what will be the new Video Game Hall of Fame at the Strong National Museum of Play

Our stairwells in Building B — Our stairwells - like this one in Building B - all feature VIDA's colors

A skyward look at balconies in Building A

Installation of the kitchen cabinets are installed in apartment 1C — The kitchen cabinets are installed in this one-bedroom apartment (Unit 1C) in Building B.

The southwest corner of Building B — The southwest corner of Building B. The first floor includes what will be the VIDA leasing office.

Installation of decorative fencing in the median of Adventure Way. — Decorative fencing along the median of Adventure Way has been installed.

Exterior work on Building B — Exterior work is nearly completion on Building B. The first floor space shown here will be retail.

Construction of the exterior of Building C — Work continues on Building C, which will be fully dedicated to retail businesses serving the Neighborhood of Play

September 2021

Kitchen of studio apartment B — Work is complete on the kitchen of this 506 square foot studio apartment (Unit B) in Building B.

The bathroom of this 2-bedroom apartment (Unit 2C) features a beautiful walk-in shower.

VIDA isn't the only thing under construction in the Neighborhood of Play. This is a rainy day view of the Strong National Museum of Play's expansion work as seen from the 3rd floor of Building B.

Work is nearing completion on the kitchen of this 1-bedroom apartment (Unit 1G) in Building B.

Whoever lives in this 2-bedroom apartment (Unit 2D) will enjoy a beautiful view of Martin Luther King Jr. Memorial Park from their wrap-around balcony.

We love the kitchen countertops in this 2-bedroom, 2-bathroom apartment (Unit 2D) in Building A.

The concrete work is finished on the raised patio between buildings A & B.

Windows are installed in the first floor retail space of Building B.

Exterior work on buildings A and B is almost complete.

A skyward look along the corner of Building B.

August 2021

Work continues on the wrap-around balconies for these Building B corner units.

A skyjack lifts a shipment of cabinetry that will be installed in Building B.

Appliances are being installed in the kitchen of this 2-bedroom, 2-bathroom apartment (Unit 2C) in Building B.

Each floor of Building B includes a common area with floor-to-ceiling windows overlooking the Strong National Museum of Play.

Building C, which will be entirely devoted to retail space, as seen from the 4th floor of Building B.

A worker on the balcony of a 1-bedroom, 1-bathroom apartment (Unit 1D) in Building B.

The kitchen cabinets have been installed in this 1-bedroom, 1-bathroom apartment (Unit 1C) in Building B.

Work on the interior framing of the VIDA leasing office in Building B.

This first-floor area of Building B will be devoted to retail businesses. — This first-floor area of Building B will be occupied by retail businesses.

Work on the raised patio between buildings A & B is underway. It will provide a beautiful outside place for residents.

The entrance to the underground parking garage in Building A

The cabinets have arrived for this studio apartment (Unit B) in Building B.

Doors are being hung in this 2-bedroom, 2-bathroom apartment (Unit 2C) in Building A.

July 2021

A studio apartment (Unit B in Building B) with a wrap-around balcony.

A view look up what will be the stairway in townhome in Building A — A view looking up what will be the stairway of a townhome in Building A

A view of Adventure Way from a balcony in Building B.

An exterior view of Buildings A and B along Adventure Way - taken from a balcony in Building B.

Building B at the corner of Savannah Street and what will be Adventure Way.

A view of MLK Park and the fountain from the balcony doors of a 1-bedroom apartment (unit 1-C) in Building B. — A view of MLK Park and the fountain from the balcony doors of a 1-bedroom apartment (Unit 1-C in Building B).

Brickwork is complete on the exterior of Building A

Exterior work continues on Building A, which is directly across the street from the Strong National Museum of Play

On the 4th floor of Building A, a worker muds drywall.

Work is well underway on the kitchen of this 1-bedroom apartment (Unit 1-C in Building B).

A view of the Strong National Museum of Play's new expansion as seen from Building B at VIDA

Interior work will begin soon in what will be the VIDA leasing office in Building B.

Drywall work in progress in a Studio B apartment in Building A — Drywall work in progress in a studio apartment (Unit B in Building A).

Drywall is about to be installed in this 2nd floor hallway in Building B

June 2021

Construction of Building D — Residents have begun moving into Building D. This section of the first floor will be devoted to retail businesses.

Parcel lockers outside building D — Colorful parcel lockers outside of building D

Construction of Building C — The front of Building C angles up like the prow of a ship. This will be entirely retail space.

Construction of Building B — Railings have been added to the balconies on Building B.

The front of Building B — Exterior siding and brick work continues on Building B

Construction of Building B — Work continues on the exterior of Building B

The front of buildings A and the entrance to the Strong Museum — Work continues on Building A, which is directly across the street from the Strong National Museum of Play

Construction of Building A — A view of Building A from across the fountain in Manhattan Square Park.

Construction of Building A — Building A and the entrance to its parking garage.

May 2021

Photo of treadmills in the fitness center — All the new equipment is in place in the Building D fitness center.

Photo of weight lifting equipment in the fitness center — Whether you want cardio, strength training, or both, the new fitness center in Building D has what you need.

Photo of a ceiling-mounted light fixture in a public hallway. — Building D features some beautiful lighting fixtures in the common areas.

Photo of welcome mat in front of an apartment door. — One of Building D's new residents got this great welcome mat in place on day one.

A photo of South Union Street from the rooftop deck of Building D. — A view of South Union Street from the rooftop deck of Building D.

A photo of downtown Rochester and Buildings B and A, which are currently under construction. — A view from the rooftop deck of downtown Rochester and Buildings B and A, which are currently under construction.

A photo of the Neighborhood of Play parking garage from the rooftop deck of Building D — A view of the Neighborhood of Play parking garage from the rooftop deck of Building D

A photo from the rooftop deck of new residents moving into Building D — A view from the rooftop deck of new residents moving into Building D

A photo of exterior work continuing on Building B — Exterior work continues on Buildings A & B

A photo of the north side of Building D at the corner of S. Union and Savanah Streets — A view of the north side of Building D at the corner of S. Union and Savanah Streets

A photo of Building D along South Union Street. — A view of Building D along South Union Street.

Our staff welcomed the new residents of Building D on opening day

April 2021

This is one of two full baths in Unit 2D, which also has two bedrooms.

This beautiful tile shower with built-in shelf is one of the two full baths in Unit 2D.

Window treatments and finish work are almost complete in this corner unit (2D). It features an open kitchen and living area with a great view of South Union Street.

Work on the fitness center in Building D is progressing nicely.

Elevator installation is in progress in Building D.

It may have been a rainy day, but work continues on the rooftop deck of Building D.

A great view of downtown from the rooftop deck of Building D. You can also see the Buildings A, B, and C looking up what will be Adventure Way. — A great view of downtown from the rooftop deck of Building D. You can also see the Buildings A, B, and C looking up what will be Adventure Place.

Most of the windows and exterior insulation are in place on Building B.

The kitchen cabinets and appliances have been installed in Unit 2B - a one-bedroom, one-bath apartment in Building D. — The kitchen cabinets and appliances have been installed in Unit 2B, a one-bedroom, one-bath apartment in Building D.

Our sign is up on Building D. This is the south-facing side on what will be Adventure Place. The first floor will be retail space and floors 2-4 will be residential.

March 2021

A construction worker walks between two landings on what will be the rooftop deck of Building D.

Looking down on South Union Street from what will be the rooftop deck of Building D.

A view of South Union Street from the living room of a two-bedroom apartment (unit 2D) in Building D. This corner unit features a wrap-around balcony accessible from two sets of double doors.

Construction workers use a skylift to work on the facade of Building D in this view from the balcony of a third-floor apartment (unit 2D).

Workers use skylifts to put the finishing touches on the exterior of Building D along South Union Street.

A view of South Union Street and a bright yellow excavator from the balcony of a one-bedroom apartment (unit 1D) in Building D.

Workers in the underground parking garage of Building D.

The cabinets have been installed in the kitchen of this one-bedroom townhouse (unit T1A).

Work is nearing completion on the bathroom of this two-bedroom apartment (unit 2C) in Building D. It features a recessed floor drain and beautiful tile work in the walk-in shower.

The exterior of Building D features some beautiful brick work, especially the arched lintels over the doorways.

Work continues on the first-floor fitness center of Building D, which will have plenty of natural light.

A view of Building B along what will be a new road (Adventure Way) through the Neighborhood of Play.

A view of the all-glass exterior of the first-floor retail space in Building D. The colorful new Neighborhood of Play parking garage is reflected in the glass.

A view of Building B along what will be a new road (Adventure Way) through the Neighborhood of Play. — Framing work continues on Building C, which will be entirely devoted to retail space.

February 2021

Work on the wrap-around balconies of Building D is nearing completion

Work is complete on this stunning corner apartment (Unit 2A), which features two sets of double doors leading to the wrap-around balcony. — Work is complete on this stunning corner apartment (unit 2A), which features two sets of double doors leading to the wrap-around balcony.

Exterior work continues on Building C.

A view from the living room of a 2E corner unit looking onto South Union Street.

The windows of the first-floor retail space of Building D are installed.

The appliances and mobile island are in place in this kitchen (unit 1C).

The framing of Building C continues.

Progress continues on the exterior of Building B

The kitchen of this one-bedroom, one-bath apartment (Unit 1D) is nearly complete. — The kitchen of this one-bedroom, one-bath apartment (unit 1D) is nearly complete.

Work continues on Building B. The first floor will be dedicated to retail space.

Work is complete on this bathroom of a one-bedroom apartment (Unit 1C).

January 2021

A view of the back of Building C, which will be exclusively devoted to retail space.

The framing of Building C is being complete. This is the side of the building, which will be for retail tenants. — The framing of Building C is being completed. This is the side of the building.

The exterior insulation is completed for Building B.

Building B on what will be Adventure Place.

Construction of the foundation for Building A is underway.

A view down what will be Adventure Place with Building B in the foreground, Building C in the middle, and Building D in the background.

Framing for Building C and the back of Building D.

Interior work being performed on Building C.

Building D along South Union Street at the corner of what will be Adventure Place.

Building D along South Union Street at the corner of what will be Inigo Road.

December 2020

The back of Building D. The covered area on the first floor will be retail space.

The kitchen of unit 1C, a one bedroom one bath apartment. — The kitchen of unit 1C; a one bedroom, one bathroom apartment.

The kitchen, living room and balcony doors in unit 2A; a two bedroom, two bathroom apartment.

The kitchen and living room of unit 2A. This corner unit includes two doors that lead out to a balcony. — The kitchen and living room of unit 2A. This corner unit includes two separate doors that lead out to a balcony.

The kitchen of unit 1D; a one bedroom two bathroom apartment. — The kitchen of unit 1D; a one bedroom, one bathroom apartment.

Kitchen counter and faucet in unit 1D.

A view looking down on early construction of Building C (foreground) and Building B (background).

A view from inside the parking garage in Building D

Framing work in progress on Building B

Framing is in place on the third floor hallway of Building B

Early work on the walls and structure of Building B

Construction of sidewalk by Building A

A view of Building D along S. Union St. The area on the first floor that is wrapped will be retail space

Building D along S. Union St. where construction workers are completing the brickwork.

November 2020

Construction continues on Building C, which will be solely dedicated to retail businesses.

A view of Building E along S. Union.

A view of Building E from the corner of S. Union and Savannah Streets. The first floor corner unit is a 2E apartment and the three floors above it are 2D apartments.

Looking up at the top 3 floors of Building E. These corner units are 2A apartments which will feature walk-out balconies.

A view of the back side of Building E from Savannah Street.

A view of building E at the corner of S. Union St. and what will be Adventure Way. The area shown on the first floor will be retail space

October 2020

Early work on the stairwells in Building B — Early work on the foundation and stairwells for Building B.

Brick work in progress on the exterior of Building D along S. Union St.

Kitchen cabinets being installed in a one-bedroom apartment (1-C) in Building D.

Painting the walls in a two-bedroom apartment (2-A) in Building D. — Priming the walls in a two-bedroom apartment (2-A) in Building D.

Framing is complete on this two-story townhouse (T-1A) in Building D. — The view of the stairway in a two-story townhouse (T-1A) in Building D.

The back of Building D, which runs along S. Union St. The word — The back of Building D features the word "Play" spelled out using blue siding.

Early work on Building B with a view of downtown Rochester in the background.

The southern end of Building D, which will include retail tenants on the first floor. — The southern end of Building D, which will include retail stores on the first floor.

A north-facing view of Building D along S. Union St. as work continues on the exterior siding. — A north-facing view of Building D as work continues on the exterior siding.

A view of the exterior work continues on Building D from the corner of S. Union and Savannah. — A view of Building D from the corner of S. Union and Savannah Streets.

A construction worker enjoys the view of S. Union St. from the bedroom window of a two-bedroom apartment (2-A) in Building D. — A construction worker enjoys the view of S. Union St. from the window of a two-bedroom apartment (2-A) in Building D.

Insulation and drywall are about to be put up in a two-bedroom corner apartment (2-D) on the top floor of Building D.

Insulation being installed in a two-bedroom apartment (2-A) in building D.

September 2020

A view of the back of Building D, where siding is going up.

Work on building C continues, where retail space will be housed.

Unit 1C in Building D starting to come together after flooring has been poured and drywall and primer have been added.

Workers take advantage of the natural light inside unit 2D in Building D.

A view down the main hallway on the second floor of Building D.

The foundation for Building B is underway in the foreground, while beam work continues on Building C behind it. Building D stands 4-floors tall in the background.

Workers begin to lay the foundation for Building B; the fourth of five buildings to be built at VIDA.

Exterior work continues with a view of the back of Building D.

A view of the northwest side of Building D, where windows and doors are being installed.

Construction continues with a view of the southeast side of Building D from South Union Street.

A view of Building D progress at the corner of South Union Street and Savannah Street.

A landscape view of Building E, the first of five buildings completed at VIDA, with Building D in under construction in the background.

August 2020

A view of the initial beam work on Building C, which will be retail space. The Strong Museum and the new Neighborhood of Play parking garage are in the background.

Workers install glass doors in a second-floor apartment (unit 2A) in Building D.

A view of the main hallway on the second floor of Building D.

Large windows in a first-floor townhouse (unit T1A) will provide beautiful views from Building D.

A view of the back of Building D, with all the windows in place.

Looking toward The Strong Museum and downtown, this is where buildings B and A will be.

The corner of Building D. The area where the orange boom lift is parked will become Adventure Place, which will be the main road through the Neighborhood of Play and new entrance to the Strong Museum. — The corner of Building D. The area where the orange boom lift is parked will become Adventure Place, which will be the main road through the Neighborhood of Play and new entrance to The Strong Museum.

The corner of Building D. The area where the orange boom lift is parked will become Adventure Place, which will be the main road through the Neighborhood of Play and new entrance to The Strong Museum.

A view of Building D at the corner of South Union Street and Savannah Street. The south-east corner of Building E is in the right of the frame.

A view of the back of Building D, with the beam work beginning on Building C

A view looking down the (soon to be) front steps of Building D — A view looking down the (soon-to-be) front steps of Building D

The corner of Building D. Retail space will be located on the first floor. Initial beam work on Building C can be seen on the left.

July 2020

Construction on Building D as seen from S. Union Street looking north. The open area on the ground floor will be retail space.

Exterior view of Building D construction — A view of the construction on Building D from the back side where off street parking will be available for all residents.

Exterior view of Building D construction — A view of construction on Building D at the south corner along S. Union. This spot will become the corner of S. Union and Adventure Place

Exterior door of Building D — A view of the front door to Building D as seen from S. Union Street. All units will have an intercom security system to allow visitors to enter.

A view of the construction on Building D. This is the northern corner, looking south along S. Union Street.

June 2020

Looking south, Building D is under construction on the left. The colorful new parking garage for The Neighborhood of Play is on the right.

Looking south (toward Monroe Ave.) on S. Union Street. The completed building E is in the foreground. Building D, which is under construction, is in the background.

A welder working on the first-floor retail space of Building D.

A view from the top of Building D, looking north toward downtown Rochester.

Walls of residential units being constructed on the fourth floor of Building D.

A second-floor hallway in Building D, looking toward The Strong.

Unit 2E will be a beautiful corner apartment with two large picture windows overlooking S. Union Street.

Apartment 1C in Building D, with a view of The Strong.

Unit 2D in Building D will have a beautiful balcony accessible by sliding glass doors on two walls.

Unit T1A (1-bedroom, 2-story) in Building D. This is a view looking down from the 2nd floor.

Southeast corner of Building D. The open first-floor section will be retail space. The three floors above will be residential.

May 2020

View from the north side of Building D, looking south towards the colorful Neighborhood of Play parking garage and the future site of the Hampton Inn.

Close-up shot of future retail space in Building D, and a view looking north along S. Union Street.

Looking west, up Adventure Place, with Building D and future retail space to the right.

A look northeast from Adventure Place, with Building E in the distance and Building D to the right.

Construction of Building D — Building D progress photo.

Construction of Building D — Building D progress photo.

A look southwest, across S. Union Street, towards Building D, with the Neighborhood of Play parking garage in the background.

Building D in progress.

July 2019

Construction of VIDA's first building (Building E) is underway!

The first of five buildings at VIDA in the Neighborhood of Play. Building E includes studios, 1- and 2-bedroom apartments, and gorgeous 3-story townhomes with oversized balconies and attached 2-car garages.

A view of Building E, looking south along S. Union Street.

The back of Building E, and the future home of a spacious lot with off-street parking, an Amazon hub, and car charging stations.

The back of the southern-most side of Building E.

The front of the southern-most end of Building E, from S. Union Street. In the distance to the right, the facade of the northern part of the building is in view.