live it.

Make yourself at home in the Neighborhood of Play.

Schedule a Visit

Federal, State, and Local Fair Housing and Anti-Discrimination Laws protect individuals from housing discrimination. It is unlawful to discriminate based on certain protected characteristics, which include, but are not limited to: race, creed, color, national origin, sexual orientation, gender identity or expression, military status, sex, age, disability, marital status, lawful source of income, or family status.

Vida - Apartments | Townhomes | Retail

As the home of The Strong National Museum of Play and a festival city at heart, downtown Rochester is where the world comes to play. VIDA is your opportunity to live at the center of it all, in the city's newest and most dynamic neighborhood, with family fun, world-class cuisine, performing arts venues, cozy cafes, and much more right at your doorstep. The comforts of home include rooftop decks, two fitness studios, private underground parking, pet-friendly policies, fiberoptic high-speed internet, and a unique VIP program. With an array of floorplans and rates, there's an abode for every life and style at VIDA.

Explore the Options

Leasing Office

47 Savannah Street
Rochester, NY 14607

Contact Us

p 585-537-4995

Office Hours

Office hours are Monday-Friday from 8 a.m. to 4 p.m Please call or email for an appointment.

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Your New Home

Want a simple studio or a luxury townhome? The spaces at VIDA are as unique as its residents.

Browse Floorplans
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The VIP Treatment

Through partnerships with dozens of local businesses, residents score exclusive savings and perks.

Get the Inside Track
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The World at Your Feet

With the cultural resources of a much larger city, Rochester has something fun, interesting, and exhilarating for everyone.

Discover Downtown

Businesses Welcome.

Get in on the ground floor.

Retail Openings
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Neighborhood of Play — a world-class destination to live, work, play, and learn.

Learn More

See for yourself. Live it.

Won't you be our neighbor?

Schedule a Visit
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Equal Housing Opportunity

Federal, State, and Local Fair Housing and Anti-Discrimination Laws protect individuals from housing discrimination. It is unlawful to discriminate based on certain protected characteristics, which include, but are not limited to: race, creed, color, national origin, sexual orientation, gender identity or expression, military status, sex, age, disability, marital status, lawful source of income, or family status.