Vida Rochester

As the home of The Strong National Museum of Play and the heart of Festival City, USA, downtown Rochester is where the world comes to play. VIDA is your opportunity to live at the center of it all, in the city's newest and most dynamic neighborhood, with family fun, world-class cuisine, performing arts venues, cozy cafes, and much more right at your doorstep. The comforts of home include rooftop decks, two fitness studios, private underground parking, pet-friendly policies, fiberoptic high-speed internet, and a unique VIP program. With an array of floorplans and rates, there's an abode for every life and style at VIDA.